As many people will know, I am not a big Apple person. I have been a PC guy since before I can remember. I have admittedly owned an iPhone for the last 5 years and had an iPod since the 4th generation iPod Photo. I have recently changed over to the Android side of things for my main phone and loving it! Now, with all of that out of the way, I want to get to my main point, about my distaste for Apple and their pricing. I will say this on the front end. Apple makes GREAT products, don’t get me wrong there. My problem is, the pricing that they apply to their products, claiming their superiority over all things, based upon their design and quality. I get that, in a sense, but after seeing the latest black Friday promotion from Apple (and many other pricing issues) and seeing their “discounts”, it just disgusts me. They think they are doing the Apple FanBoys a favor by giving them such a small discount on their products, and they are STILL making, I am assuming, a sizable profit off of the product.

So let me show you what I am talking about. Black Friday is suppose to be about deep discounts on items that are either meant to get you in the door or to buy multiples of one item. And when I say deep discounts, I am talking about a 50″ LCD HDTV that is going for $298. I am talking a 32GB SD Card for $15.99. I am talking an iPad 2 for $399 with a $75 gift card. Now the latter is what I was really getting at. Apple is holding their own black Friday “event” as well. Just not as much of a discount. So lets compare the Walmart deal and the Apple deal. You can get an almost 2 year old product for the GREAT LOW price of $399 direct from Apple today, right now with no discounts or anything like that. They just released the 4th generation iPad back a few weeks ago if you didn’t know. So worldwide retailer Walmart has added in a nice $75 gift card with their iPad deal. What has Apple done? $31 off. Let me repeat that. $31 off. Walmart is beating you by $44. Now don’t get me wrong, that isn’t $44 cash, it is a $75 gift card for you to spend more at their store, because the idea is, that you will buy more than $75 worth, and see the gift card as a discount. It’s a psychological thing that they hope that you do after you get the card. Even all of that aside, it seems the place to get your iPad 2 is Walmart. Apple? Why not offer more off and do it as a gift card, or just take more off of your 2 year old tablet, without Retina display, I may add.

There are many more instances I can speak of, but this was the only one that really sparked my interest. Apple thinks so highly of itself, that basically, they don’t allow their retailers to go much cheaper, or give much of a discount in their own store. I just don’ think they should call their sales, a black Friday event. More like a , “hey, we know you want our stuff, and everyone else is doing better discounts, but c’mon, you know you want us” event.

 

Just a thought that I had today on this day of giving thanks.

-Rusty G